Trend Spotting Research
We keep eyes on constantly-changing market trends at all times
Emotional brand connections
are built on messages and cues embedded
in communication, like colors, shapes, language and humor.
Uncover unique ways to differentiate
your brand with a deeper understanding
of messaging and communication
in major media channels.
Trend scans keep your brand fresh in competitive categories. With an eye towards the future, TrendScans determine powerful emerging trends in your category.
We guide you through the “pop-culture noise” to help identify which trends best align with your brand and how they can work to your advantage.
Insights are only as good as the ideas they inspire, the decisions they inform, and the momentum they build.
To this end, our interactive workshops dimensionalize key findings and prepare your team for ideation, prioritization and activation planning. Our involving exercises help
ensure your business trajectory
is always forward moving.
Opportunities arise when we venture out of our comfort zone. Cultural Safaris are experiential explorations of your consumers’ world with a focus on emerging cultural themes.
Our approach uses cultural insights and expert interviews to create immersive tours and hands-on experiences that make insights real and inspirational.